When you have a business that you are trying to promote, it’s all about finding ways to stand out from the crowd in what might be a very full and competitive field.

Here at Sun City Signs, we think that one of the best tools to utilise for doing just that is custom business signage! If you can come up with some designs, slogans, colour schemes etc. that can become absolutely synonymous with your brand and business, then you will be on the way to a winning strategy. With that in mind, here are some popular style tips for attracting customers with your own custom business signage.

Compelling Colours

When you have the whole spectrum of colours to play with, there is no excuse not to pick something that will really stand out from the crowd. Think about brands like McDonalds and Starbucks. They use bold reds, yellows, and greens to show themselves off and it really works. Stay away from boring neutrals and be as bold and vibrant as you can without starting to come across as tacky!

Readable

You aren’t going to get the business upturn you want from your signage unless people can actually read it! Stay away from things like swirly fonts and small type sizes because at the end of the day, people only look at signage for a few seconds, and in those few seconds you need to get across all of your information in a digestible and memorable way.

Size Matters

It’s that age old debate, and yes, we do think that size matters! It’s a fine balance, because people tend to get put off by a sign that is so imposing that it seems loud and aggressive, but at the same time you need to make sure that your information and message is really getting across. You want to come down on the larger side of things, but not in an overly obnoxious way!

If you are interested in exploring the various options for custom business signage of your own, then please don’t hesitate to get in touch with us. Contact any of our trained and experienced team members and they will be more than happy to provide the answers to any questions that you might have. Here at Sun City Signs, we very much look forward to being able to boost the aesthetic appeal and interest of your business. Don’t wait to get in touch!