The Beginners Guide To Advertising

Custom Signage

If you are the owner of a small business, or perhaps responsible for the marketing of the business for which you work, then probably a lot of your time and effort is spent on advertising and its various formats! 

We all know that the online world is one of the most important avenues for business advertising these days, but here at Sun City Signs, we firmly believe that you cannot underestimate the impact of great custom signage. 

The more impactful your billboards and other signs can be, the better your chances of attracting more business are going to be. With that in mind, here are some tips for creating the best custom signage possible.

Clean Font

The most important thing about your signage should be just how readable it is. We all like the look of fancy fonts, but the facts are that if a potential customer cannot read what your signs say, they aren’t going to get educated on your brand. The font should be as equally legible up close and far away. The cleaner and clearer the font is, the more likely it is to attract attention.

Attractive Logo

All custom signage should have your business logo imprinted on it in one way or another, so you need to make sure that you come up with a logo that is appropriate in various sizes and is also instantly recognisable. You want to make sure that the logo you decide upon is appropriate and fitting for your field.

Catchy Slogans

Advertising really is key to helping any kind of business thrive, and when it comes to custom signage, it is all about trying to grab customers’ attention with catchy slogans and memorable sayings. All of the biggest businesses have the most memorable catchphrases, so if you can come up with something great to put on your custom signage, you will stand a much better chance of taking off and being remembered by members of the public.

If you are in the market for some good quality custom signage, then please don’t hesitate to get in touch with us here at Sun City Signs. We have all the experience and expertise to be able to advise you in all of the right ways, so please feel free to contact one of our team members if you have any specific questions about custom signage. We very much look forward to being able to help!